Castles Create
Castles Create
JTI block.jpg

JTI
Illustration

JTI banner.jpg

JTI

 

Client:

JTI

My role:

Lead designer / Illustrator / Storyboard artist

Brief:

Infomercial about tobacco legislation. 

Additional Credits:

Animation by Sean Sears

 

Artwork

As lead designer on this project I was tasked with creating characters, backgrounds and assets for an on-flight instructional video. The client had a very particular vision for the overall aesthetic, giving me plenty of reference to work from. 

We wanted to create something simple with charm.  We incorporated textures throughout (even on the line-work) to create an organic hand-drawn feel.

Screen Shots

Storyboards